The new menu accompanies recent strategic initiatives that include ceasing expansion of its non-barbecue brands and reinvesting in its traditional restaurants.
The ketchup and Mac & Cheese maker said its foodservice unit is “an integral strategic building block” to growing its business and raising brand awareness.
The company is on track to deploy about 250 robots in Los Angeles in Q1 2025, and its next gen model can run for longer and travel faster.