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EDO Ad EnGage's analysis of engagement metrics across all streaming/linear TV campaigns found Dr Pepper was nearly 2x more ...

"It's always-on, predictive intelligence, active everywhere, refined in real-time by the results it drives, creating the ...

AI search ads will impact traditional search businesses and present challenges for brands - especially those with heavy investments in traditional keyword-based search advertising, according to ...

Following a surprising uptick in March, the U.S. ad market expanded just 1.7% in April, its weakest growth since September ...

Hailey Bieber's fast-rising skincare brand gives E.L.F. entry into Sephora, prestige price points, and a powerful new social ...

Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, ...

TinyWins' co-founders Lillian Marsh and Matty Ayers, along with CEO and partner Alwyn De Gallegos, will join The Shipyard's ...

New York Attorney General Letitia James can proceed with a lawsuit alleging that TikTok harms young users' mental health, a ...

Conservative video platform Rumble's antitrust claims against Google fell outside the four-year statute of limitations, a ...

As part of the arrangement, Amazon will be allowed to use Times content in its artificial intelligence platforms, bringing ...

YouTube will no longer need to review individual content uploads for ad suitability in order for content creators to begin ...