The partnership is aimed at strengthening the distribution of business-focused content and increasing audience reach across print and digital platforms.

Coca-cola India is celebrating 50 years of Maaza, marking the mango drink brand’s journey from its launch in 1976 to becoming ...

Women’s cricket is moving beyond purpose-led sponsorships as the Women's Premier League emerges as a serious commercial ...

The playlist features music from the ’70s to the early 2000s, including Bollywood classics, retro hits and ’90s indie-pop ...

The partnership will combine WPP’s AI, data and creative capabilities with JLR’s in-house marketing teams across Range Rover, ...

With a 25-year Australian Open legacy behind it, Kia India is now backing homegrown tennis. Senior VP for sales & marketing ...

The latest partnership reflects its focus on wellness and mindful living through teas such as matcha, sencha, hojicha, and ...

Parle Melody went viral after PM Modi gifted the toffee to Italian PM Giorgia Meloni in Rome, drawing nearly a million views ...

The platform aims to help businesses manage sensitive customer data access across internal teams, agencies and external ...

From fashion shows to fragrance branding, the airport is borrowing tricks from hospitality and retail to make travellers ...

The refreshed identity signals Campus’ shift towards a more culture-led positioning built around individuality, movement and ...

Why does a company selling wristwatches install a full-sized mirror at its retail stores? "Because watches no longer serve the purpose of telling time; that has been taken over by mobile phones.