In this episode of Retail Media Unboxed, host we sit down with Jacob King, Senior Vice President of Amex Offers & Digital Media at American Express, for an inside look at how Amex Ads is redefining ...

In theory, the rules of marketing are the same for everyone. But the frustrating reality is big brands have significant advantages: bigger budgets; broader distribution; decades of brand equity. If ...

On this episode of AI: Machine-Made Marketing, we sit down with Dennis Kirschner, Co-Founder & CMO of ShowHeroes Group, for an unfiltered look at the escalating content crisis inside the walled ...

Luxury feels great in the physical world: imagine the weight of a Montblanc pen or the precision of a Patek Philippe watch. Yet too many “luxury” digital experiences look premium but act pedestrian.

Think you have an accurate read on your colleagues and your direct reports — and their direct reports? You may be surprised: even the most conscientious, emotionally intelligent leaders have blind ...

Artificial intelligence is reshaping how marketers understand and connect with audiences, but one truth remains unchanged: AI only learns what your data teaches it. As machine learning becomes the ...

Erin Fabio joins Ren Akinci for a candid conversation on what it takes to build and scale a marketing agency as a woman in an industry still catching up. They get into early barriers, pivots, ...

… the offices of Leagas Delaney on Shaftesbury Avenue were once home to Industrial light & Magic, the lead VFX studio for Star Wars, responsible for creating some of the most iconic and visually ...

Technology analyst Benedict Evans joins Edelman’s Sat Dayal to discuss the findings from the new Edelman Trust Barometer Flash Poll on AI. They explore why optimism and adoption are higher in China ...

Recently, we had a number of clients approach us with questions around how they should show up as a B2B2C brand, and that led me to reconsider the line between B2B and B2C — and why today’s market may ...

In the age of automation and efficiency, marketers are under more pressure than ever to deliver results with fewer resources. Budgets are tightening, expectations are rising, and the directive to “do ...

Marketers are spending more on technology than ever before—AI, automation, analytics, CRM, identity, and beyond. Each new platform arrives with the same promise: faster to scale, smarter automation, ...