June, driven by rural demand, smaller packs, and e-commerce gains in metros, even as urban recovery narrowed the rural-urban ...

Rural India continues to lead urban areas in FMCG volume growth. Report highlights trends in consumption, e-commerce, and ...

According to the report by global research firm NielsenIQ, e-commerce also rose significantly, led by increased shopper ...

India’s rural demand surged ahead of urban consumption in the April-June quarter of 2025, according to a new report by global ...

New Delhi, Rural India continued to outpace the urban market in the June quarter with 8.4 per cent volume growth, compared to a 4.6 per cent increase in urban areas, according to the latest report ...

In the April–June quarter (Q2) of calendar year (CY) 2025, southern metros recorded a higher share of fast-moving consumer ...

Kirana stores and modern trade see growth, while e-commerce, led by quick commerce, gains traction in top metros.

Easing inflation and favourable monsoon boosted rural demand in India in the April-June period this year, outpacing urban co ...

Since launching in 2021, Ulta Beauty at Target has offered beauty enthusiasts the benefit of linking their Ulta Beauty ...

Rural India continues to outpace urban markets with an 8.4% growth in FMCG volumes in Q2 2025, as per NielsenIQ. Urban areas show signs of recovery, driven by smaller towns. E-commerce maintains ...

NielsenIQ is going deeper with its consumer research. The firm just unveiled an expanded "Omnishopper" panel solution that taps 250,000 engaged shoppers resulting in the capture of more than 8 ...

Advent-owned NielsenIQ on Tuesday won EU antitrust approval to acquire German market research firm GfK on the condition GfK sells its consumer panel business to address the regulator's competition ...