Michigan man Brock's "California Crunchwrap," featuring steak, seasoned fries, and guacamole, was chosen by Taco Bell from ...

Liz Matthews is considered the GOAT of new product ideas, testing hundreds to develop viral hits like Doritos Locos Tacos and ...

After receiving more than 40,000 submissions, Taco Bell announced that three people, including a Michigan man, will have ...

SCOTTSDALE, Ariz. – Gov. Josh Green, a Hawaii Democrat who has floated the possibility of running for president, predicted ...

More than 40,000 people submitted ideas to Taco Bell for new items, and a Michigan man’s suggestion actually made it to the ...

From revamped classics to bold new beverages, Taco Bell is trialing a fresh lineup of limited-time items. Find out what’s launching.

Vince's Chief Creative Officer, Caroline Belhumeur, hosted an immersive exploration behind the brand’s atelier and a first ...

Taco Bell fans, get ready—an exciting new menu is on the way! Three standout items (California Crunchwrap, Burrito Bliss, and ...

Have you ever thought your Taco Bell order was good enough to make the menu?That was the case for a lucky Louisville ...

The California Crunchwrap was inspired by SoCal flavors and dreamed up by a real Taco Bell fan named Brock, straight from the ...

Taco Bell is launching three new menu items created by fans of the chain restaurant, available for a limited time nationwide ...

Taco Bell has opened its menu to the people who know it best. The new Fan Style Menu arrives in Hawaiʻi today, Nov. 20, and ...