Balancing the bold red lipstick, Rasha added a soft touch of blush to her cheekbones. She used a warm-toned blush, gently applying it in an upward motion for a natural flush. Make sure to blend it ...

Let your eyes do the talking with these eyeshadow palettes that will give your eyes, both, a subtle and bold look. Trust our top 10 picks ...

Makeup may have taken best-supporting award at yesterday’s BAFTAs but we still couldn’t help but gulp at the effortless, wearable looks ...

Sydney Sweeney favored subtle crystal embellishments at an Armani Beauty party during the 2025 Berlin Film Festival on ...

Understanding hooded eyelids can be a journey in itself, and the right tools and techniques are your best companions. Let’s ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Sweep a shimmering gold eyeshadow across the lids. Blend a soft brown or taupe shade into the crease for depth. Smudge a kohl ...

A look at the best front row beauty looks from New York Fashion Week Fall/Winter 2025, from Halle Bailey's braided topknot to ...

If you’re still searching for an easy makeup routine for Valentine’s Day or Galentine’s Day, Lady Gaga's makeup artist Sarah Tanno has the best hassle-free tips for a flawless finish.

Awards season is underway meaning the glam is glamming. It also means pros are employing their best tricks to get flawless ...

Muted, milky soft pinks are set to be major across 2025. For summer, you can consider shades of berry, deeper pinks with a ...

Leading the pack for mature skin is Trinny London, a brand I consistently rely on in this category. Their Flush Blush, ...