Addison Rae may have started her career as a TikToker, but these days, she's a risk-taking pop star with a penchant for ...

Winter makeup tends to be synonymous with vampy lipsticks and deep eyeshadows. But the latest launches prove the rules are meant to be broken, with new options for shimmery highlighters for ice queens ...

The best eyeshadow palettes present endless possibilities, with options ranging from classic everyday neutrals that are ...

In many ways, being whimsical is all about cultivating inside jokes with yourself and looking for more ways to laugh and ...

Here's your styling inspiration for Mardi Gras, 2025, if you're already used up all your hot outfits and need something new.

Florence Pugh's eyelashes have me questioning everything I know about the best mascara application. For years, I was ...

Your new favorite topics of discussion: a tubing mascara, a colorful eyeshadow palette, a heatless curler, and all of the ...

In a candid conversation with Ekta Sinha, Ahsaas Channa shares how her quiet, steady rise continues to shape her career in an ...