In a recent move, Paytm announced a partnership with Perplexity AI to bring AI-powered search to its app. The integration is ...

In a competitive marketing strategy that merges user experience with the latest generation of technology, Bharti Airtel allows its users to enjoy a one-year subscription to Perplexity Pro, an advanced ...

The Gist Advertising first. Perplexity.ai is introducing ads to its results — the first advertising deployment among generative AI solutions. Strategic placement.

Srinivas argued that Google’s reliance on advertising revenue is fundamentally at odds with the future of AI-driven web ...

Google is no longer the only gateway. If youre not visible inside Perplexity, Claude, or ChatGPT youre invisible to an entire ...

Perplexity’s new AI browser, Comet, is now live. Here’s how it fits into the company’s long-term vision for search and task automation.

The AI-native browsers aim to streamline workflows and redefine web interaction, posing a serious threat to Google’s dominance.

EMARKETER now projects U.S. advertisers will pour over $25 billion—about 14% of all search budgets—into AI-powered search results by 2029. That leap from just $1.04 billion this year isn’t ...