In an interview with The Verge, CEO Sundar Pichai addressed claims of declining traffic, saying "we are sending traffic to a broader source of people. People may be surfacing more ...

Web Guide shifts search from links to meaning. Here's how publishers can adapt to AI-organized SERPs and semantic clustering.

Laurence O’Toole, founder of the analytics firm Authoritas, studied the impact of the tool and found that click-through rates to publisher websites drop by 40%–60% when AI Overviews are shown.

Google's head of search has claimed that the platform is seeing "slightly more quality clicks to websites than a year ago" ...

When AI Overviews is present, publishers witness a clickthrough rate drop of 47.5% on desktop and 37.7% on mobile according ...

Generative AI like ChatGPT impacts online news traffic, threatening revenue. Publishers explore GEO & legal battles arise ...

Pew Research’s study of over 68,000 search queries from the browsing habits of over 900 adults reveals that Google’s AI summaries sharply reduce clicks to websites, with just 8% of users ...

Tests reveal ChatGPT Plus quoting content only indexed by Google. Is ChatGPT Plus somehow sourcing answers using Google ...

While the summit focuses on AI in newsrooms and Gen Z engagement, publisher concerns over traffic loss and visibility due to ...