Dark. Seductive. Powerful. In this tutorial, I’m showing how to create my “Black Widow” . some sort of mix of SFX makeup and ...

Transform into a futuristic cyberpunk elf with this makeup tutorial. Secret Service finds 17 'skimming' devices in tour of ...

Twitch has chewed up brands before, but Elf somehow made beauty feel native to the platform. While most non-gaming advertisers treat Twitch like another media buy, Elf treated it like a neighborhood ...

In case you've faced some hurdles solving the clue, Class with makeup tutorials?, we've got the answer for you. Crossword puzzles offer a fantastic opportunity to engage your mind, enjoy leisure time, ...

The dream team is back! Kylie Jenner just shared a new “Get Ready with Me” TikTok video with one very special guest star: her seven-year-old daughter, Stormi Webster. At one point, Webster shocks her ...

The teen applied the latest product from her mother's beauty line in the new video Starr Bowenbank is the Style Editor at PEOPLE. She joined PEOPLE in 2025 after serving as a News Writer for InStyle.

Stormi Webster has a calling in the beauty world. Kylie Jenner, 27, and her seven-year-old daughter shared their first-ever makeup tutorial together on TikTok, using — what else? — strictly Kylie ...

Kylie Jenner and Stormi Webster are a glam mother-daughter duo. Case in point, Kylie Cosmetics founder and her 7-year-old daughter marked a new milestone as they filmed their first GRWM video together ...

On Tuesday, the 27-year-old reality star shared an adorable video on TikTok, in which she and her 7-year-old daughter filmed a GRWM -- "get ready with me" -- makeup tutorial video together using Kylie ...

Elf to pay Rhode shareholders $800 million in cash and stock, with potential $200 million earnout consideration Bieber to continue as founder and 'strategic advisor' after deal closure Elf refrained ...

(Reuters) -Model Hailey Bieber's makeup and skincare brand, Rhode, is being snapped up by Elf Beauty for about $1 billion, giving the budget cosmetic retailer access to a celebrity-endorsed product ...