For high school and college students alike, homecoming weekend is a big deal. For ViiV Healthcare, homecoming weekend is not ...

As the Google vs. DOJ trial continues to progress, the US Department of Justice (DOJ) has formally recommended a potential ...

Agencies are diversifying the services they offer, a strategy that is linked to spending more time on where their existing ...

Amplify’s innovation practice Futures has created a DoomScroller robot to monitor how social media can influence people’s ...

Behind it all is Jennifer Wilson, a long-time Lowe’s marketer who took on the CMO role in the spring. She brings nearly two ...

Companies should not follow in Toyota’s footsteps. Bowing to minimal extremist pressure is wrong for two reasons: it’s bad for business, given that 28% of Gen Z are LGBTQ, and it sends a cruel message ...

Now the business has pulled its most recent campaign, called ‘Smiles’ by Gut New York, which features images of people smiling with Heinz Ketchup smeared around their lips. The tagline reads: “It ha ...

Posting on LinkedIn, and marking two years to the day that I was first signed off with exhaustion, I wrote about how ...

E.l.f. Beauty’s attention-grabbing marketing — featuring George Washington sporting pimple patches, Dicks plastered across ...

Vice President Kamala Harris’ guest appearance on Alex Cooper’s Call Her Daddy podcast points to a “celebritization” movement ...

While the repeated mentions of Swig in Secret Lives of Mormon Wives and in-store scene could appear promotional, Swig’s ...

A little more than a year after Astellas Pharma won Food and Drug Administration (FDA) approval for geographic atrophy (GA) ...