The company's move toward a digital-first planning strategy uses physics-based digital twin and AI technology, which will allow the tools to function as "co-designers" that can simulate, validate and ...

To match real-time demand sensing, the company has made investments to better respond to immediate spikes, such as viral moments caused by an influencer’s video. For example, its Hefei, China, factory ...

Much like other consumer goods companies, Constellation Brands is having to navigate a tough economic and socio-political climate, with tariffs and rising costs impacting the business and its ...

Between May and July 2024, participants were randomly assigned to one of four situations: An individual working without Gen AI A team of two humans without Gen AI Individuals working with Gen AI A ...

Perhaps the most anticipated as it has quickly become the latest buzzword in AI, agentic technologies will bring increased autonomy to virtual workforces, allowing AI agents to make decisions that can ...

Allison detailed how Tractor Supply is developing agentic AI models to explore automating some manual organizational processes, such as help desk calls and repetitive processes in accounting. Harding ...

The company is also automating media scheduling, using algorithms to build cohorts and space out activations. Additionally, it has digitalized its production by equipping lines with sensors and ...

Looking ahead, three main developments are anticipated in retail. First, while e-commerce is expected to continue to grow at a steady pace, it is currently hovering around 16% of total retail sales, ...

Coty recently completed its ERP migration to S/4 HANA. Expected benefits include increased operational efficiency and cost savings related to automation, standardization, and more control over global ...

Gartner recently identified the top 10 technology trends that organizations should explore in 2025 — and many of these could have a deep impact on the consumer goods space.

She takes on the role of associate vice president and head of digital strategy, media, measurement and DTC, joining the company during a critical period in its digital transformation. Analytics Unite ...

Here are four practical ways that can help any CPG organization perform better on the digital shelf, regardless of size or maturity. Oct. 4-6 in Austin, Texas: The Sales & Marketing Summit will gather ...