Win or lose, the weeks after Election Day can be some of the toughest for political campaign strategists to deal with.

Campaigns flush from last-minute fundraising can expect some outreach from OOH vendors looking to get placements up before ...

Now, the national party committees typically play an outsized role during GOTV season. But Wiley noted that while the RNC is ...

“AI can be really useful, it can be a great assist, but sometimes it makes things up that didn’t happen,” Fiona Cahill, ...

Republicans are no longer playing catch up when it comes to early voting and are using advanced targeting to turn out more ...

Pollsters are facing new challenges in reaching voters. See how top experts are adapting their methods to get accurate ...

Get insights into the content of political ads in battleground states. Learn what's being said and what's missing in the ...

Explore the impact of AI on the campaign industry job market. Discover how AI is creating new workflows and job prospects.

In a cycle where campaigns are fighting for votes by the 10s and hundreds, many are tapping all possible channels to communicate with potential supporters. Think social media influencers, random ...