With decisive action, we in the marketing and advertising sector can help create the sustainable future we all envision.

2024’s most popular guest columns offer a snapshot of an industry in flux – and one that’s grown cynical due to repeated promises of unrealized change.

Anytime you online shop, stream a series or open up a mobile game, chances are you are bombarded with advertisements. From ...

The data-driven strategy will allow the breakfast-and-lunch chain to target ads to individual customers. It is part of the ...

Clutter becomes a major concern for marketers when they feel their branding efforts are lost in a sea of other advertising. As retailers of all kinds develop advertising platforms, brands want to ...

Terms apply to American Express benefits and offers. Visit americanexpress.com to learn more. Anyone with a small business or side hustle should have a small business credit card that earns bonus ...

The Chrome browser is undergoing a forced transition that will weaken the browser's adblockers under the guise of improving ...

An interview a former gambling addict gave to L1 about the dangers of gambling was reworked and turned into a commercial for ...

The Australian internet advertising market grew 11.1% to $16.4 billion in 2024, according to the IAB Australia Internet Advertising Revenue Report (IARR). The report, prepared by PwC Australia ...