SEGA recently announced its new Sonic the Hedgehog campaign titled "Racing Around the World," featuring a special collab with Red Bull.

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SEGA and Sonic Team have announced Racing Around The World, a brand campaign that dedicates this year to the blue blur's trademark characteristics of speed ...

Update [Wed 21st May 2025, 7:55pm]: Following some teaser posts on social media earlier this week, Sega has now officially ...

Today, publisher SEGA announced a brand-new ad and fan campaign to coincide with another year of rattitude hedgehog greatness ...

SEGA and Red Bull have come together for a brand-new fan celebration film for Sonic The Hedgehog called Racing Around the ...

SEGA kicks off Fan celebration with Racing Around The World event. Sega is collaborating with other companies to celebrate Sonic The Hedgehog.

SEGA Unveils Brand New Sonic the Hedgehog™ Fan Celebration with “Racing Around the World” Sonic Team partners with Red Bull to launch brand campaign with thrilling stunt rac ...

We have more details about the partnership below as DreamHack Dallas takes place from May 23-25 at the Kay Bailey Hutchison Convention Cente. "We are thrilled to welcome Red Bull as the Official ...

Under the upcoming Formula 1 engine regulations, Red Bull will break away from its Honda-based partnership and launch its own power unit, developed alongside Ford. However, not everyone is ...

The organisers of the Giro d'Italia have announced that the daily intermediate sprints of the Corsa Rosa will be known as the Red Bull KM, awarding time bonuses of six, four and two seconds to the ...

Soaring three stories into the sky, the Red Bull Mirage is a groundbreaking, multi-level, 20,000+ square-foot installation where guests can sip on Red Bull beverages, enjoy exclusive dining ...