Another season, another trainer trend, this time in the shape of Nike Shox R4, a pair of shoes you might be intimately familiar with from the Noughties if you’re old enough to remember such a time.
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Nike Shox definitely had their era, Welty breaks down the history.

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Martine Rose has built her career on putting a twist on the familiar. Other designers chase perfection. She finds beauty in, well, imperfection. Tailoring gets warped into something left-field.
This is the second time Rose and Nike teamed up on the Shox MR4. In 2023, the duo launched two colorways – yellow/orange and blue/purple – the latter first seen on Rose's autumn/winter 2023 runway at ...
Five NBA championships. Two Olympic gold medals. An 18-time All-Star, with more than 33,000 points to his name (not to mention one 81-point game). Just about any professional basketball player in ...
Project Amplify is Nike’s latest attempt to put some spring in your step with help from a powered mechanism that enhances the natural movement of the human ankle and lower leg. Or, you can strap on ...
Nike’s Vomero 18, released earlier this year ostensibly in direct response to Hoka’s success with maximalist sneakers, has been nothing short of a sensation for the sportswear giant. Just months after ...
There’s not a more fairy-tale story in business. Nike CEO Elliott Hill began as an intern. Worked about every job imaginable at the company. He left in 2020 shortly after John Donahoe was brought in ...
The Nike Therma-FIT Air Milano Jacket will make its debut at the 2026 Olympic winter games in Italy. The Nike Therma-FIT Air Milano Jacket will make its debut at the 2026 Olympic winter games in ...
New ‘neuroscience-based’ shoes have 22 foam nodes in each sole that Nike says will ‘reawaken the foot.’ New ‘neuroscience-based’ shoes have 22 foam nodes in each sole that Nike says will ‘reawaken the ...
I slip on a pair of Nike running shoes. I clip a chunk of metal to the heel, which wraps around my lower leg like a shin guard. The battery goes on last, hugging it all like a high ankle bracelet. In ...
Nike CEO Elliott Hill on Tuesday announced the company has renamed its corporate headquarters in honor of co-founder Phil Knight. The 400-acre headquarters in Beaverton will now be known as the Philip ...