Bronny James, son of LeBron James, joined the LA Lakers as a rookie, securing a $7.9 million four-year contract. With ...

Nike have delivered on their Caitlin Clark promise. The shoe-giant announced that they will release a signature shoe and logo for the 22-year-old and the plans behind it are ...

USC Trojans sophomore guard JuJu Watkins has been one of the most marketable women's college basketball players, even before she stepped on campus. Watkins sign ...

As LeBron James has risen to international stardom, he has had a silent partner. This is the story of how Randy Mims became ...

Victor Wembanyama is primed to become the face of the NBA once LeBron James retires, as the league heads to Paris with the San Antonio Spurs star the headline act ...

Bronny James has faced his fair share of critics, but his standout performances in the G League are starting to shift the ...

At just 23, Scottie Barnes is shouldering the weight of an impatient, basketball-mad city, a hit-and-miss team, and his own ...

The arrival of the "Bright Crimson" colorway in the Nike LeBron NXXT Genisus marks a significant turning point in the history ...

LeBron James and the Los Angeles Lakers are playing the Philadelphia 76ers. James had eight points, five rebounds, five ...

"Amazing looking shoe, amazing design, amazing fit, and an amazing price. I love this shoe. I love this product," says one ...

and and specialized basketball press (25%). LeBron James (now 40 years old) is back as a starter and the Lakers is set to play his 21st All Star (beating the previous record held by Kareem Abdul ...

NBA. LeBron James falls short of top spot while Shai Gilgeous-Alexander snubs out of top 10 in shocking NBA jersey sales rankings NBA. Jimmy Butler attends Miami party amid Heat suspension drama ...