1. **Maybelline Lash Sensational Mascara**: Drugstore mascaras can sometimes rival high-end ones, and the Maybelline Lash Sensational is a testament to that. Its fanning brush and liquid ink formula ...

Nude eyeshadows are a great option when you don’t want that loud and bling look. Check out these nude eyeshadow palettes for brown skin.

The perfect "unrecognizable makeup" starts with a glowy base. This everyday invisible SPF 30 primer will not only give skin a healthy glow, it will help prevent sun spots, reduce the appearance of ...

The Dutch royal, 53, looked elegantly chic as she arrived at the post-Covid Expertise Center of the Erasmus MC in Rotterdam in the Netherlands on Tuesday.

Sabrina Carpenter just served us a dreamy, sixties-inspired beauty look — twinning with the Dolly Parton in a countrified version of her Please, Please, Please music video.

In a new satirical TikTok trend sweeping the app, content creators are mocking the makeup of Republican-leaning women, which they say is defined by caky, orange foundation, too-thick eyebrows and ...

Understanding hooded eyelids can be a journey in itself, and the right tools and techniques are your best companions. Let’s ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

According to the runways, green eyeshadow, blue lips, and dramatic smokey eyes are the hottest makeup trends to look out for.

SIMPLE BROWN eyeliner is the unassuming product that defines Billie Eilish’s Hit Me Hard And Soft tour makeup ... or lay down colour for a soft, smokey eye, before the gel formula sets for ...

Speaking of her beauty regime, the mother-of-one definitely does favor slightly heavier makeup, something women ... and more often than not, has a smokey eye, however, I don’t feel it ages ...

and green became a fun way to play with makeup. Blue, in particular, had a fresh playful vibe and was the most popular shade. It looks like smokey eyes are well and truly back in fashion.