When considering a hair color change, understanding your skin tone can make all the difference. Jenna Ripplinger, owner of 5° ...

It’s no secret that as we age, our hair undergoes a series of unique changes. From graying strands to changes in texture, the ...

Grammys was a historic night for Beyoncé, who broke records by becoming the first Black woman to ever win Best Album in the Country category. According to them, the superstar’s skin tone appeared ...

There’s nothing more exciting than aligning your clothes and nails with the season. Autumn and winter usually call for you to ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

According to Charli XCX's hair colorist, "brat black" is set to become one of the most requested shades this spring. Here's ...

We were all created in harmony, our hair, our skin, our eyes, everything about us goes together,” owner Audrey Schlorholtz ...

A look at the best manicures from New York Fashion Week Fall/Winter 2025's shows, from the simple to the intricate and ...

Including a clarifying sulfur formula that doubles as a spot treatment, a volcanic clay option that minimizes pores, and an ...

uneven skin tone, and texture—and with continuous use, visible results. What an expert says: “My theme for winter is self-care—and incorporating this LED mask into my routine encourages me ...

Ready to start planning your 2025 nail calendar—a meticulously crafted vision board mapped out for the entire year—the ELLE ...