In what could trigger a shake-up in the mobile ad business, Zynga has chosen Unity Technologies as its exclusive mobile game advertising partner. Zynga decided to adopt the Unity Ads’ rewarded ...

Rewarded video ad engagement in apps rose by 3.2% year-over-year globally in 2023, according to Unity’s Mobile Growth and Monetisation Report 2024.

Unity’s platform provides a comprehensive set of software solutions to create, run and monetize interactive, real-time 2D and 3D content for mobile phones, tablets, PCs, consoles, and augmented ...

Unity has the largest in-game mobile ad network, addressing 1.5B devices globally and serving over 9 BN global ad impressions monthly. Ads are how mobile apps and games make money.

Unity today announced it's bringing mediation to all Unity Ad users. The technology enters open beta today.

Unity Software ( ($U) ) has risen by 11.19%. Read on to learn why. Unity Software has seen a significant stock price increase of 11.19% over the ...

Unity Software (NYSE: U) gave investors a reason to take notice in mid-July 2025. The company’s stock jumped over 14% to a new 52-week high. Unity’s stock price jump was powered by a trading ...

U rebounds with ad-tech growth and enterprise expansion, while RBLX surges on engagement but faces losses and legal risks.

Snap tethers Snapchat to Unity's growing ecosystem of game and ad technologies. Unity will add support for the Snap Kit SDK (software development kit) to its game engine -- which powers over half ...

Unity Software (U) shares crashed on Wednesday after the video game development software company posted weak first-quarter results and offered guidance that forecast sharply slowing ...

Key to the deal according to Unity CEO John Riccitiello: synergies around more data that will make ad targeting better. “More data is better,” Riccitiello told me today.