Co-founders and CEOs of Pura Vida Griffin Thall and Paul Goodman joined us live to talk about their story of success. Griffin and Paul started Pura Vida after a college graduation trip to Costa Rica ...

The bracelets quickly became a hit and demand for them grew. Griffin and Paul formed Pura Vida (Spanish for "pure life"), employing Jorge, Joaquin and other local Costa Ricans. Today, they create over ...

LOS ANGELES, June 24, 2025 /PRNewswire/ -- Affiliates of CriticalPoint announced today the acquisition of consumer wearables brand Pura Vida© Bracelets ("Pura Vida") from Vera Bradley, Inc. (NASDAQ: ...

They’re fashionable, they’re colorful and they stand for a great cause. Pura Vida Bracelets have become a fashion trend that shows no signs of slowing down any time soon. Pura Vida sprang to life ...

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. The Co-Founders of Pura Vida Bracelets ...

Pura Vida hasn't released its official Black Friday sale yet, but they already have several early deals live on their homepage that are worth checking out. These current promos give shoppers a head ...

If you love Charli D’Amelio’s bright, cheerful style, you’ll be excited to know that the TikTok star has added bracelet designer to her rapidly growing and impressive resume. The 16-year-old recently ...

Ryan Heuser, Co-Founder and Former President of Paul Frank Industries, Is Pura Vida's New CEO "I'm excited to help reignite Pura Vida's creative and entrepreneurial spirit," said Heuser. "The brand's ...