Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 57 min 12 sec ago By E.J. Schultz - 1 hour 55 min ago By Ad Age Staff - 2 hours 11 min ago By Tim Nudd - 4 hours ...

German supermarket chain Lidl faces a 43-million-euro ($50 million) payout to a French rival after an appeals court ruled its ads to be deceptive.

Aldi objected on the grounds that the advertising claim “Ireland’s Best Value Supermarket” implied Lidl had been awarded this title through a competition or an independent award. Aldi added that ...

This TikTok user said: “no wonder why lidl ad plays a piano tune at the end!😂” Newsquest has contacted Lidl for comment. Lidl plans to open more than 40 new stores in the UK ...