The Brand Safety Institute is expanding its publisher transparency initiative to include new media quality assessments, ...

Advertising agencies are hurting. Agency leaders cite inefficient processes as the biggest challenge currently facing their ...

Agency leaders cite inefficient processes as the biggest challenge currently facing their organizations, ahead of all other pain points, according to a recent survey. Clunky planning workflows, ...

Google’s SSP and ad server businesses have been ruled monopolies. And Google Chrome isn’t going to change its third-party ...

Pejorative labels, like “surveillance advertising,” do "nothing to help us understand the practice,” says the FTC's ...

Also, Amazon’s in-feed video placements have become a signifier of legitimacy. Any old product reseller or lookalike can pay ...

On Wednesday, Magnite announced plans to merge Magnite Streaming, its ad exchange and SSP, with SpringServe, its ad server ...

Monday marked Day One of the the remedies phase of the Google search antitrust trial **and** the start of the second week of ...

You know that choice mechanism that Google said it was planning to release for third-party cookies in Chrome? Well, it’s not ...

Americans are dealing with tumultuous change at the moment. I know it. But consider the situation for a Slovenian ecommerce ...

AD-ID announced a partnership with Comcast Technology Solutions (CTS), which develops products for advertisers.

Competition between SSPs and ad servers should be a boon for publishers. But they could see a disruption in Google’s ad ...