Nielsen NLSN Media Research held a monopoly on TV viewership and ratings numbers for decades, but some high-level executives at media companies have questioned the reliability of their numbers in ...

Nielsen has struck a new multiyear deal with the WNBA alongside the NBA to measure its television viewership across ...

Television and radio broadcaster Cox Media Group has renewed its partnership with Nielsen Media Research, the companies ...

Nielsen’s latest report serves as another wake-up call that YouTube is rapidly gaining ground in the TV landscape. On Tuesday ...

according to new figures from Nielsen Media Research. Nielsen’s monthly TV viewership report noted Disney, Paramount, Warner Bros. Discovery and Comcast accounted for just more than 10 percent ...

Nielsen has extended its partnership with FOX Television Stations in a new multi-year agreement covering audience measurement ...

YouTube took the largest haul of audience of any single platform during the month of June amid a record month for streamers, according to new data from Nielsen Media Research. The video platform ...

Nielsen’s findings challenge this notion, showing no significant reach enhancement from boosting CTV and digital media shares. The research further highlights the unchanging reach of a media mix ...

Nielsen Co. US, a media and marketing research and data company, agreed to pay $570,000 in back wages to nearly 1,000 applicants following allegations of discrimination in the company’s hiring ...

About 14.81 million viewers million viewers tuned in to the second night of the Republican National Convention, according to preliminary Nielsen Media Research data. The event was broadcast live ...