During a recent appearance at the Sports Business Journal conference, Falk reignited the age-old Jordan vs. LeBron argument by saying that Jordan would have won 15 championships if he had “cherry-picked” teams and joined forces with two other superstars the way LeBron has throughout his career.

The debate between Michael Jordan and LeBron James is as played out as any in professional sports, but with the latter still active in the NBA, the "GOAT" conversation remains relevant and dynamic. Jordan's longtime agent,

David Falk, Michael Jordan's longtime agent, weighs in on the G.O.A.T debate and shares his thoughts where LeBron James falls.