Google Ads now lets Android App campaigns optimise bidding for view-through conversions, showing a shift toward video-driven ...

Discord is officially launching Quest ads on mobile and will start showing users videos in exchange for rewards starting in June 2025. The messaging service has been testing its advertising experience ...

As reported by a Reddit user, an ad for a Google Play app starts loading when opening a YouTube video, but it gets stuck at ...

Instagram Threads will begin testing video ads, Meta announced on Thursday. The test, which will make Threads look more like its competitor X, is an expansion of Threads’ advertising initiatives, ...

If you scroll through Threads and think the only thing that could make the experience more enjoyable is video ads, I have some excellent news for you. Meta announced at IAB NewFronts, an industry ...

They will appear in only one part of the Meta-owned messaging service, it said. The move is potentially lucrative, while raising questions about user privacy. By Eli Tan and Mike Isaac Reporting from ...

What’s the narrowest, niche, specific type of targeting you can use in Google Ads? Placements! It’s a type of content targeting that you can use in Display and Video campaigns. (We covered one of your ...

Video ads have become a game changer in pay-per-click advertising. At my agency, we've worked with clients who weren't sure about video ads, considering them expensive or complex. But the ...

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