As the TV industry shifts to a multi-currency marketplace, the primary perceived benefit is improved integration of cross-platform inventory to better enable transacting and counting of all ad ...

Fifteen years ago this month, U.S. broadcasters “cut the cord” on NTSC, shutting down analog TV and putting the finishing touches on a transition to digital that lasted more than a decade. Viewer ...

The National Association of Broadcasters’ Jack Sander has fired off a letter the FCC Chairman Kevin Martin detailing the multipronged plans the NAB has to assure viewer awareness of the upcoming ...

WASHINGTON, D.C.—In a meeting with FCC and in a filing with the agency, the NAB has asked FCC Chair Jessica Rosenworcel to establish a task force on ATSC 3.0 with a focus on making the transition as ...

Digital Television (DTV) is an advanced broadcasting technology that will transform your television viewing experience. DTV enables broadcasters to offer television with better picture and sound ...

Art Holliday is an award-winning journalist and long-time anchor for KSDK NewsChannel 5. He answers the following technical questions about the digital television transition, with some help from KSDK ...

On October 7, 2025, the Federal Communications Commission (FCC or Commission) released a draft Fifth Further Notice of Proposed Rulemaking (draft FNPRM) that, if adopted at the October 2025 Open ...

So we are about a year away from the absolute transition from analog television to digital television.<BR><BR>At first the United States was accused of being too slow to adopt digital HDTV. The ...