Discover the top 10 places to visit in Switzerland, a country of breathtaking mountains, pristine lakes, and charming alpine ...

NEW YORK -- A revamped Switzerland Tourism Web site, planned to launch early this year, should add more muscle to the tourist board's agent specialist program by providing retailers with additional ...

Beyond skiing and snow, Zermatt offers year-round magic. Discover hiking, helicopter tours, and Matterhorn views in this iconic Swiss Alps destination.

On court, Roger Federer has always pulled off wins in style. Luckily for fans, his elegant delivery has since extended to other arenas. Starting in 2021—a year before his retirement from professional ...

Roger Federer is teaming up with Switzerland Tourism (ST) to act as an official brand ambassador for the destination. The tennis star and ST are working to develop initiatives to promote Switzerland ...

Here's a pairing we didn't see coming: Robert DeNiro and Roger Federer. Ask the Swiss tennis star, recently named the new brand ambassador for Switzerland Tourism, and he'd say the same. “I am a huge ...

"We're well on track and expect around 1.2 to 1.3 million overnight stays from Chinese guests to Switzerland this year by the ...

In his new role, the tennis champion and avowed chocolate lover shares favorite places to hike, play tennis and eat in his home country. By Dave Seminara Roger Federer, the Swiss 20-time Grand Slam ...