For years, brands’ default narrative for women’s soccer marketing was great stories, inspiring athletes, but commercially unproven. Sponsors stayed conservative, sticking with the NFL, NBA, MLB and ...
Drake was a 1-0 winner, Iowa State & Kansas State tied and UNI and Kansas both lost in regional women’s college soccer on ...
As recently as 2011, the professional soccer landscape was in relative stasis. On the men’s side, Major League Soccer (MLS) had only recently stabilized and begun its growth, with fewer than 20 active ...