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I ate lunch at Cracker Barrel. I see why its rebrand has some so worked up.
It would be nice if every single small thing did not now have to become a pawn in a ginned-up culture war. However, the Tennessee-based restaurant chain Cracker Barrel has rebranded, and according to some people with biscuits for brains, its new logo is “woke.” There is so much to be outraged about. This isn’t it.
Fans of the Southern-inspired restaurant have voiced their critiques of the chain's modernization and remodeling efforts ...
19hon MSN
Cracker Barrel refreshed its logo and paid the price. Here's what brand experts say went wrong.
Cracker Barrel badly misread its own customer base — and our culturally sensitive times — in trying to spruce up its image, ...
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