Buying wine is rarely as straightforward as we might think. Research from Nielsen reveals that about 62% of the time, “consumers are considering multiple options leaving huge opportunities for labels ...
Why labels matter: Labels play a crucial role in communicating brand identity, attracting attention, and providing clear product information that guides purchasing decisions. Tools made simple: Canva ...
The proliferation of craft beers has yielded a broad mix of art to accompany the scientific brewing process. The canvas? The can itself — or, in the case of bottled beer, the label. Brewers, after all ...
One cold weekday earlier this year, I convinced five friends to let me follow them around while they bought wine. We passed row after row of bottles, hundreds of images competing for our 10 to 15 ...
ZebraDesigner makes it easy to design professional, compliant labels, tags, and receipts without needing advanced technical skills. With editions for beginners, professionals, and developers, it ...
ASK SOMEONE THE KIND of wine he prefers and he may or may not be able to describe it; ask someone what kind of wine label he (or she) likes and you’re guaranteed to get a reply. From occasional ...
Happy 85th birthday, you mighty beer can. On Jan. 24, 1935, cans of Krueger’s Finest Beer and Krueger’s Cream Ale first went on sale in Richmond, Virginia, an event that would eventually be recognized ...
A designer and bath products maker team up use vintage consumer art to sell new items. Nostalgia is a potent aphrodisiac, and nostalgia for times and places that one has not actually experienced has ...