With a year to kill, I began look into the idea of "kawaii" stationery which is a Japanese for cute and found there was a gap in the UK market for that product — especially since the market for ...

Whether you are a die-hard Pusheen fan, or appreciate cute and creative stationery, this assortment will help you spot the best Pusheen stationery that can liven up your desk or be gifted to ...

Kawaii is a Japanese term that means cute, and it's this cuteness associated with pop-culture aesthetics that's ruling the minds of book and stationery hoarders visiting the the concurrent fairs.