Damaged, over-processed, and color-treated strands are restored to a state of softness, strength, and high-gloss shine.

Thankfully, my editor put me onto Kiwabi Hair Color Shampoo, a Japanese color-depositing formula designed to softly blend ...

The Japanese are the best people to learn from when it comes to beauty, as they are always one step ahead and deliver finesse results, which the world is now slowly adopting. In today’s chapter, we’ll ...

The Japanese hair washing method is trending for its gentle, scalp-focused approach to hair care. Learn why this simple technique is gaining popularity, how it works, and the benefits it offers for ...

In the field of beauty, Japan is consistently at the forefront thanks to its traditional and innovative rituals. One such practice, increasingly adopted worldwide, is the Japanese method of hair ...