Elicitation is a technique to obtain sensitive information without asking direct questions. Direct questions trigger defensive responses to protect information people would prefer to remain unsaid.

This post was updated March 1 at 8:32 p.m. When was the last time you procrastinated? Are you doing it right now? For many college students, procrastination is one of the most common examples of ...

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It is the great recurring theme throughout social psychology. Legendary social psychologist Leon Festinger (1957) proposed his theory of cognitive dissonance which holds that inconsistency within ...

MOST OF US have experienced conflicting beliefs at one time or another. For instance, you know that drinking too much alcohol is bad for your health, but you pour yourself a second glass of wine ...

The holidays can be joyful, but social pressures, clashing cultural and family traditions, overeating and overspending invariably also leave many of us with a “cognitive dissonance hangover” once all ...

When “Barbie,” the movie, was released, I was convinced that I did not need to watch a film about dolls. It wasn’t until a colleague said that the film tackled the complexity of cognitive dissonance ...

In society, we often try to achieve goals with a means to an end. We aim for a certain grade on a test, a new personal record, a promotion. In the sustainability world, policymakers set goals to be ...