Video has become a major component of content marketing, and it's not just the big brands that are using this medium. Small businesses can achieve a big impact with videos as well. Today's infographic ...

BloomReach, a cloud marketing platform, has put together an infographic comparing Facebook and Pinterest for reaching marketing goals. According to The CMO Survey, CMOs spend 8.4 percent of their ...

Opinions expressed by Entrepreneur contributors are their own. As Facebook’s organic reach plummets, brands that have built their social-marketing strategy on a simple, single-platform Facebook ...

Facebook's algorithm gives preference to visual content—photos, GIFs, videos—allowing marketers to engage audiences effectively. But, to ensure your Facebook efforts and ad buys pay off, you need to ...

As content marketing continues to rise in popularity, more and more businesses are creating original content to engage and educate their audiences. Infographics are an especially popular way for ...

You are more likely to remember a new contact on your phone if you saved their information with their face rather than their name. Why? Your brain is capable of processing visuals about 60,000 times ...

Smart Insights, a website offering marketing advice, has created a helpful infographic that lays out seven steps to executing an effective B2B marketing plan. While many B2B companies are good at ...