RELATED: 11 Best New Sephora Finds Hitting Shelves This October. As its name suggests, the Biodance Bio Collagen Real Deep Mask ($5) is formulated to smooth and even your complexion, while also ...

When college student Chloe Grace took to TikTok to share her recent shopping experience at Sephora, she inadvertently sparked a viral phenomenon known as “Sephora Kids”. It all began just days after ...

American Girl (check!), Barbiecore fashion (love that!), the Disney princess machine (been there, still doing that!)—nothing ...

From glowy skincare to mini lip kits and cute fragrances, these tween- and teen-approved finds are on major sale right now, and they’re going fast.

The Insider Picks team writes about stuff we think you'll like. Business Insider has affiliate partnerships, so we get a share of the revenue from your purchase. If you don't regularly skulk around ...

Shop for all the beauty lovers on your list. We rounded up the most affordable gifts from Sephora that won't disappoint. Let’s be honest: All of us have been personally victimized by the checkout ...

This isn’t the first time the Daily Dot has written about the “invasion of the 10-year-old girls” that have fallen over the popular cosmetics retailer: other users have shared their run-ins with ...

The Cannes cheating scandal has brought renewed scrutiny of awards, entries and the judging process—but will anything change? If you’ve entered a Sephora store, a middle school or the rabbit hole that ...

RELATED: 5 New Dollar Tree Beauty Dupes Hitting Shelves This Week for $39 Cheaper. My skincare routine religiously revolves ...

It seems that there’s been an invasion of tween girls at Sephora, and both customers and employees are equally confused and outraged as to why. It all began just days after the Christmas holiday, when ...