Mattel has been an industry leader in dolls and other toys (and not just ones for kids) for years, and a recent development promises to bring even more future favorite playthings into the world. The ...

"Once upon a time, in a faraway land, adventure is calling. Explore the enchanting world of your favorite Disney Princess with Hot Toys' brand new Cosbaby series. A colorful array of glittery dresses ...

We're helping you take the guessing out of the game with our top picks of the 20 hottest Disney toys. From beloved princesses ...

Aladdin Princess Jasmine is the latest Disney Nendoroid figure to go up for order. Good Smile Company can release 20 of these a month until the end times and they will all sell. Disney collectors and ...

The Princess and the Frog Pop drop includes new figures of Tiana, crocodile Louis and firefly Raymond, and Tiana’s best ...

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Starting in 2023, Mattel will return to making Disney Princess and Frozen toys. Today the toymaker announced a multi-year global licensing agreement with Disney for its Princess and Frozen lines, to ...

Mattel announced that it would retake the lucrative Disney Princesses license from rival Hasbro in a reversal of the 2016 decision that led to Mattel losing the license for several years. Mattel will ...

The toy giant in 2016 lost the global rights to the Frozen and Disney Princess toy lines to rival Hasbro. By Etan Vlessing Canada Bureau Chief Stock in Mattel has risen sharply after the toymaker said ...

Forbes contributors publish independent expert analyses and insights. Joan Verdon is a veteran retail reporter based in Northern New Jersey. When Disney awards the toy licensing rights for its most ...