Rivian revealed a sweet new purple limited-run color for the R1. Its design studio calls the color 'Borealis', we call it fun in a sea of monochrome. Automakers take note: this is how you stand out. I ...

Report explores the consumer, cultural and design influences expected to impact vehicle color over the next three to five years PHILADELPHIA, Oct. (GLOBE NEWSWIRE) -- Axalta (NYSE: AXTA), a leading ...

Choosing a car’s paint color is largely a matter of personal taste, but it can also affect resale value. According to ...

Paint Protection Film (PPF) is a thin, durable layer applied to a vehicle's painted panels to shield them from chips, scratches, and other damage. Traditionally, PPF has been transparent, available in ...

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