CRM systems organize customer data and communications, helping sales teams execute consistent follow-up strategies, track ...

When a customer relationship management (CRM) strategy is integrated with a firm’s overall strategic plan, it helps the firm perceive and respond to business and economic trends. CRM strategy starts ...

A customer relationship management, or CRM, system uses a database to accumulate information about business prospects and customers, including product needs and purchasing history. Various businesses ...

THERE IS NO doubt that organizations have had to deal with a great number of challenges and disruptions over the past two years. The realities of being physically disconnected, having to adopt remote ...

In most organizations, associating the CRM application with the business intelligence (BI) system can provide all the magical spells required to enchant customers and ensure their continued loyalty.

Los Angeles, California – November 03, 2025 – PRESSADVANTAGE – Rocket CRM has announced the introduction of its new Missed Call Text Back system, developed to enhance customer engagement, ensure ...

Customer relations management software can help your business grow by managing many sales processes, from lead scoring to enhancing long-term customer relationships. A January 2010 study by the ...

Gartner predicts (registration), “Through 2017, CRM leaders who avoid MDM will derive erroneous results that annoy customers, resulting in a 25 percent reduction in potential revenue gains.” Master ...

Information technology is a costly enabler of customer relationship management. But CRM programs coupled with smart technology and strategy may soon mean the end of the road for mass marketing in the ...

Nimble CRM, an innovative integrator of social platform and CRM data into popular office productivity suites, introduced a tool Thursday that puts almost anyone's contact information directly in front ...

With decades of experience supporting industrial and manufacturing companies, Pipeliner CRM provides mining companies with the tools to modernize their sales, supplier, and stakeholder management ...

Forbes contributors publish independent expert analyses and insights. I write about tech that impacts my small business - and yours. Those are the words from Sovan Bin, the CEO and founder of ...