Jacob Schwartz is a hair colorist and the hair color trend ambassador for Schwarzkopf. He's worked with a ton of big names, including Bella Hadid, Troye Sivan, and Sydney Sweeney.

Jet black may look quite stark on fair skin tones, but on dark skin, it appears rich and gives hair the look of being healthy.

Jenna Ortega doesn't exactly gravitate toward pastels. While she may not be as exaggeratedly goth as Wednesday Addams, the ...

The world of hair color is about to get a major refresh in 2025. If you’ve been itching to switch up your look, there’s no ...

Winter’s the perfect time to refresh your hair color—when the cold, dry air has left our tresses and skin looking and feeling dull or blah. Luckily, these trending winter hair colors—from warm blonde ...

“Chocolate brown is effortlessly sophisticated and has an incredibly luxurious, glossy finish,” says colorist and L’Oréal ...

Rusty gold is particularly striking when layered over darker bases, offering a subtle yet eye-catching contrast. This shade works beautifully with textured, layered cuts, bringing out the natural ...