If you purchase an independently reviewed product or service through a link on our website, WWD may receive an affiliate commission. Nothing compares to the transformative abilities of a quality pair ...

When it comes to makeup, I consider myself pretty skilled. I can conceal and perfect my base, contour my cheeks to the gawds, and nail a damn good cat eye. But even though I've been able to master all ...

Beauty enthusiasts can now enjoy a personalized try-before-you-buy experience with YouCam Makeup and Ardell collaboration NEW YORK--(BUSINESS WIRE)--Perfect Corp. and Ardell have announced that they ...

Which false eyelashes are best? It’s always the smallest details that help to sell a transformation and even something as minor as a false eyelash can make or break an entire look. There are a ...

Getting your Trinity Audio player ready... By Robin Givhan, The Washington Post Whether it’s celebrities on the red carpet, TV anchors, a former first lady or the barista at your local Starbucks, eyes ...

If you love the look of fuller lashes and are ready to try falsies for the first time, it can be a struggle to know which one is right for you. The best false lashes for beginners are reusable, easy ...

The latest generation of strips is easier on the eyes, and designed for an effect that’s subtle and startlingly realistic. Clockwise from bottom left: Ardell Mega Volume 250, $6, ardellshop.com.

In this world, there are false eyelash people, and there are ... not false eyelash people. There is no in between. But among the former population, there’s tons of variation — some prefer a ...

Ardell, a supplier of eyelashes and eyebrow beauty products, is bringing eight Halloween-inspired looks to the augmented reality application YouCam Makeup. The app will let users virtually try on the ...