After getting Apple fined by the French government over antitrust allegations, advertisers hoped to get App Tracking Transparency tools changed or removed, but a court has ruled in Apple's favor.

Your iPhone Has an Ad-Tracking Kill Switch. Here's Where to Find It ...

Germany is evaluating Apple's proposed changes to address antitrust concerns over App Tracking Transparency (ATT), reports Reuters. Apple plans to tweak the text and formatting of the ATT consent ...

Poland's antitrust regulator is investigating whether Apple is restricting competition in the mobile ads market through its App Tracking Transparency (ATT) framework, reports Reuters. Introduced in ...

Following legal disputes in Europe, Apple has now threatened to pull out its App Tracking Transparency feature from the region, as it's facing legal battles in Germany, Italy, and other countries, ...

Apple could switch off a function that prevents users’ apps from tracking their behavior across various services and websites for advertising purposes in Germany and other European countries. The tech ...

Apple has triggered panic throughout the tech world after announcing it would have to turn off its App Tracking Transparency (ATT) feature in Europe because of what it describes as "intense lobbying ...

A competition regulator has accused Apple of misleading users about the level of privacy offered by the App Tracking Transparency feature. That accusation, while made in good faith, is based on a ...

Apple's App Tracking Transparency feature has been controversial from the beginning. A few years ago, it was reported that it led to a decline in revenue of some small businesses. Because of this, ...

In a statement to the German Press Agency, Apple claimed that it may have to turn off App Tracking Transparency in Europe as a result of “intense lobbying efforts”. Here’s why. In May 2021, Apple ...

German publishers hope that Apple will be hit with fines and forced to change App Tracking Transparency rules after an antitrust investigation. The feature allegedly favors Apple's apps. The German ...