Virtual Reality and Augmented Reality are going to be useful for far more than just gaming. We explore the ways the technology will be used for training, marketing, product design, and much more. Read ...

SAN FRANCISCO--(BUSINESS WIRE)--Unity (NYSE: U), the world’s leading platform for creating and growing real-time 3D (RT3D) content, today launched a dedicated AI marketplace in the Unity Asset Store ...

Unity sees artificial intelligence (AI) as a game changer for the video game industry. Not only can AI be infused with games to create more believable characters and experiences, but it can also be ...

Unity Technologies, an American video game software development company, has recently introduced an open beta of its artificial intelligence (AI) tools for developers using Unity 6. The new product, ...

Unity AI, for use in Unity 6, launched in beta yesterday, and I’ve been mulling over what it all means, and on paper, in fact I’ve been curious ever since the Unity AI announcement back in February, ...

Unity has removed one of its AI-driven partners from the Unity Asset Store after the company was apparently caught selling assets that weren't created by AI but taken from other creators. "We've ...

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Unity, the software company that 70% of mobile games use, is deploying generative AI in games. It’s a massive strategic play that the company’s CEO says will drive similar growth in gaming to the 2D ...

How Unity Is Building its Future on AR, VR, and AI PCMag sat down with Unity’s artificial intelligence chief and its head of augmented and virtual reality for an exclusive look at how the leading 3D ...

Forbes contributors publish independent expert analyses and insights. A former tech executive covering AI and XR for Forbes. When Cecilia Shen co-founded Cybever in 2022, the process of creating ...