Psst. Can I tell you a secret? Okay good. So the secret goes like this, when I... Hi everyone! In today's video I'll be telling you a big secret and it follows with some inaudible and unintelligible ...

Autonomous sensory meridian response (ASMR) has become a new craze in the social media age, though the practice has been around for much longer. Many YouTube channels and apps are now dedicated to ...

Autonomous sensory meridian response (ASMR) occurs when certain stimuli, including sounds, visuals, or close contact with another person, produce tingling or calm feelings and sensations. Share on ...

Forbes contributors publish independent expert analyses and insights. I write about relationships, personality, and everyday psychology. Have you ever heard or saw something that left your body ...

Have you ever heard or seen something that left your body tingling? A gentle whisper, the crinkle of wrapping paper, the tapping of a finger, or the sound or sight of rushing water? If stimuli like ...

If you spend time on YouTube or TikTok, you may have come across videos of someone whispering into a microphone, carefully slicing stacks of slime, or slowly ripping strips of paper. These videos are ...

In June, China banned and excised videos of sound effects while claiming to cleanse its internet of pornography. YouTube had already demonetized the genre in a sex panic; now PayPal is banning people ...

Over the past few years, Gibi ASMR has emerged as one of the most recognizable faces of the YouTube subgenre dedicated to the art of helping people relax through the internet-coined phenomenon ASMR.

Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter. I have just spent 38 minutes looking at someone unwrapping three bars of chocolate. Before that, I watched a ...